Relay
AI AGENTS FOR CHAT SELLERS

Turn customer conversations into sales, automatically.

Relay helps online sellers manage their WhatsApp, Instagram and Messenger chats with AI agents, so you can reply faster, close more sales and never lose a customer to a slow answer.

  • Set up in minutes
  • No credit card required
  • Works with WhatsApp & Instagram
WORKS WITH
WhatsApp
Business chats
Instagram
Direct messages & comments
Facebook Messenger
Page inbox & DMs
14-day free trial. No credit card needed.

How Relay works

Get from setup to sales in four simple steps.

  1. 1. Connect

    Link your WhatsApp, Instagram and Messenger so every chat lands in one inbox.

  2. 2. Teach Relay

    Add your products, prices, FAQs and tone. Relay only answers from what you tell it.

  3. 3. Activate AI agents

    Turn on the agents that reply, save leads, send invoices and DM your commenters.

  4. 4. Grow

    Follow up with quiet leads, see what's working, and close more sales.

Meet your AI team

Specialised agents that handle the busy work, so you can focus on what matters most.

Try the agents free
All plans

Chat & Lead Rescue

Answers questions, handles objections and brings quiet leads back.

  • Replies in your customer's language
  • Saves buyers as leads automatically
Plus & Pro

Invoice & Receipt Generator

Creates professional invoices and receipts right from the chat.

  • Uses the prices from your catalog
  • You approve every invoice before it's sent
Plus & Pro

Comment-to-DM Agent

Reaches out to people who comment on your Instagram and Facebook posts and ads.

  • Reacts to words like “price?” or INFO
  • DMs the product details, saves a lead

Everything you need to grow with conversations

Powerful features designed for shops that sell on chat.

Unified inbox

WhatsApp, Instagram and Messenger chats in one place, with private notes.

AI-powered replies

Short, on-brand answers in your customer's language, only from your own facts.

Follow-ups

Schedule messages that win quiet leads back, then reschedule or send in a click.

Analytics

Reply rate, response time and leads by stage, from your real conversations.

Products & prices

A catalog the AI reads, so it never guesses a price or promises stock you don't have.

Built for sellers who run on chat

Simple to start, and easy to leave whenever you like.

14 days
free trial, no card needed
3 agents
reply, invoice and comment-to-DM
1 inbox
for WhatsApp, Instagram & Messenger

You stay in control

  • Take over any conversation yourself, any time
  • You approve every invoice before it reaches a customer
  • Switch any agent off with one click
  • The AI answers only from the facts and prices you give it

Simple pricing that grows with you

Every plan starts with a 14-day free trial. No credit card required.

Basic

For solo sellers just getting started.

Rs. 7,500/ month
  • 300 AI conversations / month
  • 1 connected channel
  • Chat & Lead Rescue agent
  • Unified inbox with private notes
  • Automatic lead capture
  • Basic analytics
Start free trial
Most popular

Plus

For growing shops that sell every day.

Rs. 15,000/ month
  • 1,200 AI conversations / month
  • WhatsApp, Instagram & Messenger
  • Everything in Basic
  • Invoice & Receipt Generator agent
  • Comment-to-DM agent for Instagram & Facebook ads
  • Automatic follow-ups for quiet leads
  • Up to 3 team members
  • Full analytics with response times
Start free trial

Pro

For busy brands with lots of chats.

Rs. 26,900/ month
  • 3,000 AI conversations / month
  • Everything in Plus
  • Unlimited team members
  • Early access to new agents
  • Lead export & priority support
Start free trial

Prices are in Sri Lankan rupees per month. Want just one agent instead of a full plan? Single-agent add-ons are coming soon.

Help & common questions

Quick answers about connecting your channels, how the AI works, and getting started.

Try it free
What is Relay?

Relay is a customer inbox with AI agents built in. It brings your WhatsApp, Instagram and Facebook Messenger chats into one place, replies to customers automatically, saves the people who want to buy as leads, and follows up when they go quiet.

How do I connect my WhatsApp?

Open Settings → Channel connections and choose Connect next to WhatsApp. You'll need a Meta Business account, a phone number that isn't already used on the regular WhatsApp app, and Meta's business verification, which can take a few days, so it's worth starting early. The full checklist is shown in the app.

How do I connect Instagram and Facebook Messenger?

You'll need a Facebook Page for your business and an Instagram Business or Creator account linked to that Page. Meta also has to approve messaging access for the connection, which can take a little time. The checklist for each channel is in Settings → Channel connections.

Do I need to be technical to set it up?

No. Signing up takes a couple of minutes and there's nothing to install or code. The slowest part is Meta's own verification for WhatsApp and Instagram, which happens on their side.

Will the AI reply in my customers' language?

Yes. The agent replies in the same language the customer writes in, in short, chat-style messages. It's instructed not to make up prices, stock or policies. If it doesn't know something, it says it will check and get back to them.

Can I take over a conversation myself?

Always. Reply manually from the Inbox at any time, add private notes for your team, or switch the agent off completely from the Agents page.

How does Relay decide someone is a lead?

The agent looks for buying signals, like asking about price or availability, or wanting to place an order, and saves the person to Leads with their name and contact. You can move leads through New, Contacted, Qualified, Won and Lost, add leads by hand, and export them to CSV.

What are follow-ups?

Follow-ups are scheduled messages that re-engage leads who've gone quiet. From the Follow-ups page you can schedule one, reschedule it, mark it as sent or cancel it.

Can Relay reply to comments on my Instagram or Facebook ads?

Yes, with the Comment-to-DM agent on the Plus and Pro plans. You choose the words to look for, like “price?”, “details?” or a keyword such as INFO, and what to send. When someone comments one of them, the agent sends them a DM with the product details, and the chat lands in your Inbox as a new lead. Instagram and Facebook allow one private reply per comment, and the agent won’t message the same person again and again.

Can Relay make invoices and receipts?

Yes, with the Invoice & Receipt Generator agent on the Plus and Pro plans. When a customer is ready to buy, it reads the chat and drafts an invoice using the prices from your product catalog. You check it and send it in the chat, and when the money arrives you mark it paid and the receipt is ready. Customers get a link they can open, print or save as a PDF.

What counts as a conversation on my plan?

A conversation is one customer chat thread that the AI agent replies in during your billing month. Basic includes 300 a month, Plus 1,200 and Pro 3,000. You get a warning when you reach 80%. If you reach the limit, the AI won't start new conversations until the month resets or you upgrade, and those chats are flagged so you can reply yourself. Chats the AI already started that month carry on.

Is there a free trial? Do I need a credit card?

Every new workspace starts with a 14-day free trial, and no credit card is required to sign up.

Is my customers' data private?

Yes. Every business gets its own separate workspace, and the database enforces that you can only ever see your own workspace's conversations, leads and notes.

Can I use Relay on my phone?

Yes. Relay runs in the browser and works on phones and tablets, so there's no app to install.

Ready to turn conversations into sales?

Start your 14-day free trial. No credit card required, and set up in minutes.